[번역] 프로덕트 클릭율 높이기: Information Scent

Information Scent: 사용자는 다음 클릭할 곳을 어떻게 결정할까? 원문: https://www.nngroup.com/articles/information-scent/ Information Scent: How Users Decide Where to Go Next When deciding which links to click on the web, users choose those with the highest information scent — which is a mix of cues that they get from the link label, the context in which the link is shown, and their prior experiences. www.nngroup.com..

2021.01.12